Sale of social commerce company BABAUBA

The NOELLA GmbH operates Babauba, the leading digital native brand for apparel designed for children and parents in the German-speaking market. Babauba offers its rapidly changing, fairly priced collection of high-quality fashion apparel for children and parents in numerous European countries and boasts a high percentage of recurring customers thanks to its well-designed, well-implemented social media and influencer marketing concept.

Consus Partner helped the owners of the NOELLA GmbH identify the buyer and advised them throughout the entire transaction. What made this transaction stand out was how quickly it was carried out, with only a few months passing from start to finish.